Issue No. 343

17 - 23 May 2001

Encouraging women
to go into business

Rosanne Galea, newly appointed President of the Malta Association
of Women in Business, talks to Blanche Gatt about her plans for her two-year appointment

As a businesswoman who experienced many of the frustrations our society throws into the path of female entrepreneurs when she was setting up her own company, Rosanne has drawn up a powerful agenda for her two-year term as President of the Malta Association of Women in Business (MAWB). Taking the issues that she and her fellow members have identified as being pivotal to the success and growth of women in business, the new President of the association has an ambitious vision for its expansion.
And, as a businesswoman who not only owns and runs three companies, but also manages the Mediterranean Insurance Training Centre, with overall responsibility for around 58 full and part-time employees of these four enterprises, Rosanne is also highly aware of human resource issues, and the importance of creating an environment that would encourage women to not only go back to work, but perhaps even go into business.
“My first priority,” she explained, “is to increase our membership of women already in business. At present we have 40 members, representing the insurance, import/export, tourism, manufacturing, distribution, IT, advertising and retail trades among others. We have no statistics about how many women there
actually are running their own businesses, but we do know that there is great scope for expansion of our member base. My job will be to see that as many as possible of these women are given the opportunity to join the association, and my fixed target is to double the number of members by the end of the year.”
“The second item on my agenda,” she continued, “is to locate prem-ises for the association, which will incorporate offices, a business incubator and an extensive library. Apart from the need for us to have offices of our own, setting up a business incubator for women will provide assistance to those who possess the ideas and the drive to run a business to overcome some of the legal, financial and practical obstacles that stand in their way. This is my dream for the MAWB, and one that is shared by our members.”
“Third on my list is eventually seeking out and identifying women with the potential to go into business. If we want to increase the number of women participating in the local business community, then this is the most efficient way to do it. We are already working on identifying EU funds that may be tapped into for this purpose.”
Rosanne herself is no stranger to the obstacles and pitfalls anyone, but perhaps more frequently a woman, can trip over while trying to set up her own business. Starting as an employee of an insurance company, as Rosanne began to climb the hierarchal ladder, she began to realise that same-level male colleagues were being paid higher salaries for doing the same job. “I had to battle constantly against this injustice,” she recalled, “and this definitely led me to the idea of starting my own company.
“However, when I did decide to take the plunge, in 1991, and went to the bank to apply for a loan I was turned down because I was a woman, recently married and might get pregnant and stop working! Eventually my husband went and got the loan, but there should have been no need or place for this kind of thing. Even today, when the situation is supposed to have improved, one of our members, who went to her bank for a bank draft, found out that they actually covertly phoned her husband for his permission before issuing it.
“The association is now going to take up the matter with the bank on our member’s behalf, but I had no such support when I started out. My first company, Galea Insurance, launched with a salesman’s licence for Middle Sea Insurance, and we applied for and got a brokers’ licence in 1997. Then in June 2000 we set up Galea Investment Services, as independent financial advisors, and in November 2000, together with my partner Dr Katie Birch, I set up FutureFocus Ltd, a management consultancy firm.”
Throughout the years Rosanne was building and expanding her businesses, she was also starting a family. She now has two children, seven-year-old Corinne and three- year-old Katia. “Of course, I have had a lot of support from my husband and my parents, who, despite being in their late 60s, help me enormously by caring for the girls.
“However, a lot of women think that setting up their own company means abandoning their children. In actual fact the opposite is true, because when it is your own company, you can work from home and organise your hours to suit yourself, rather than your employer.”
The business environment is tough, and the world of insurance and financial services ranks among the most competitive. However, not all problems Rosanne and her fellow MAWB members face are gender-related. “We also focus a lot on many issues that are a concern to anyone in business,” she explained.
“For example, everyone in business is suffering from a very big problem of cheques bouncing all the time. And because the banks here do not have a system of confiscating chequebooks from people who persistently issue bad cheques, they just continue doing it. This often affects business in a very negative way and we are going to be tackling this issue in earnest in the near future.”
Apart from dealing with general business issues, the Association of Women in Business also offers its members a networking platform to make new business contacts, share information and pool experience.
“For instance,” Rosanne elaborated, “when the Pope came I had a problem about working out whether the day should be taken out of employees’ leave entitlement or not. To solve it, I called a couple of other members to ask how they were handling it, and managed to come up with a fair solution.”
Networking also happens on an international level. Last weekend, MAWB hosted the presidents’ meeting of the worldwide association of women in business, “Femme Chef d’Entrepreneur Mondiale”. Comprising around 60 National Associations from across the globe, either as full members or observer members, this is the world’s largest association of women in business.
“During the conference,” said Rosanne, “many international issues were discussed, but among the most interesting was the idea of setting up a virtual university that would teach women, over the internet, how to set and run their businesses. On a more specific level, the President representing the African continent, Francoise Foning, explained that the people she represented needed funding in order to be in a position to start businesses. I then offered to assist them in getting Commonwealth funds to enable them to come and train in Malta. Other people offered contacts to large international
organisations and help with fund-raising.” While many pundits and politicians pay lip service to the ideal of job sharing and working from home as a way of encouraging more women to rejoin the labour force, the MAWB has now got a president who not only believes in the value of these solutions, but also practices them.
“I have mainly women working for me,” she said, “and if they feel they could be working productively at home, then I encourage it.
The lady who does our accounts regularly takes them to do at home, and anyone who is working on something that does not require their presence in the office is always encouraged to do it at home. The point is, if I am employed from 9 to 5pm, why should I be tied to the office and those particular hours? If I am also a mother and could spend the afternoon with my children and then work those three hours during the night while the kids are asleep, that would make a tremendous difference to me and my family.”
Rosanne explained that most of the association’s members support these issues, within the constraints of each particular industry, but this is one issue they shall be lobbying government to encourage. Other topics, like the long-vaunted but still unavailable child-care facilities, low interest loans for start-ups and a crack-down on discriminatory financial treatment for business women will also be addressed to government.
The Malta Association of Women in Business may not represent the majority of Maltese women, however the issues and working practices they espouse could also benefit employees. And, perhaps even more importantly, the MAWB is committed to seeing more women participating as members of the Maltese business community, more women running their own businesses, more women taking control of their own working lives.
“When you have your own business,” concluded Rosanne, “you have more flexibility and more control. You alone decide when and how to work, how much you get paid, and whether your employees get the right to an equal salary, to flexible working hours, to home-working and job-share alternatives. When you have your own business you are empowering yourself to live and work the way it suits you and your family the most.”
The Association of Women in Business is organising a Mass to celebrate Women in Business Day on Sunday 20 May at 10.30am at the Cappuchins Church, Floriana. Women in business, as well as all those who support them, as well as the public, are invited to attend.

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