19 - 25 July 2001

iDeasTank tests global launch of iResponse

The Malta Independent is the first publisher in Europe to launch e-mobile by iResponse. These services enable readers to express themselves in real time on issues ranging from local politics, current affairs, international events, lifestyle and sports. This unique service is now exclusively available to readers of The Malta Independent.
This e-mobile service is available in Malta through the collaboration of iDeasTank, the leader in creating businesses in e-mobile, and The Malta Independent (TMI). “Malta is an excellent test-bed location for the provision of innovative services,” said Franco de Gabriele, Chief iDeasTank Officer. “In today’s environment fast implementation of services that create benefits to customers is essential for building successful companies. This is one of the pre-requisites for companies to earn the iDeasTank InsideTM hallmark – an affirmation of the value creation potential of a business.”
“Convincing iResponse Germany GmbH to test its global launch in Malta was possible through the good cooperation with iDeasTank partners like The Malta Independent,” Mr de Gabriele said.
“Malta is new to us but the passion and competence presented made us select Malta in favour of Germany, Italy and Holland,” commented Remy Kozak, iResponse iCEO. “We are looking forward to our first experience.”